Hercules Advertising
We exist to relentlessly innovate where others don't, building client acquisition systems that actually work for mortgage professionals.
Book A CallWhy Choose Us?
The mortgage world is flooded with broken promises, cold leads, and confusing tech. We fix that by offering:
Strategy that's proven & specific to the mortgage industry
Systems that are done-for-you, so you can focus on closing deals.
Coaching from people who've actually closed reverse mortgage deals.
Technology that prepares you for what's ahead, so you stay 3 steps ahead of your competition.
Our mission is not to get you clicks or more impressions. It's about building profitable, sustainable independence for every client we work with.
Proven Ads That Actually Work
We've already spent over $250,000 testing Facebook ads—so you don't have to. We know what works to bring in real people who are actively interested in reverse mortgages. You'll get ad campaigns that are already proven to generate consistent, interested leads every single week.
Automated Client Hub (CRM)
We build you a custom CRM that becomes the home for all your leads. It automatically sends follow-up emails, texts, and voicemails—so every lead is guided through the process without you needing to lift a finger. Everything is tracked in one place, organized by lead stage, and ready when you are.
Lead Conversion Engine — Powered By AI
Our system combines the power of AI and real human callers to follow up with every lead, right away. We don't take breaks. We follow up every day—even weekends—to make sure no good lead is ever missed. It's fast, efficient, and fully compliant.
Reverse Mortgage Coaching From A Real Expert
You'll get personal support from Wayne Slater, a reverse mortgage expert who has closed over 850 reverse deals. Whether you're brand new or experienced, you'll always know what to say, how to move deals forward, and how to grow in this niche with confidence.
Marketing Support For All Your Loan Types
While we specialize in reverse mortgages, our expert team of media buyers and ad strategists can also help you grow other areas of your mortgage business. Need more purchase leads? Refi leads? We've got you covered with custom marketing support that fits your goals.
Our Clients Are Adding An Extra $15,000 - $30,000 In Revenue Per Month To Their Business With Reverse Mortgages
Click Here To Book A CallLet us dive into your business together & determine if this is a good fit for you.
This Is NOT For Everyone
WE WORK WITH
- Mortgage Professionals at any experience level that want to add multiple 6 figures a year to their business with reverse mortgages…
- Mortgage Professionals who are looking to specialize in reverse mortgages fully but are not sure where to start…
- Mortgage Professionals who are currently reverse mortgage specialists looking for a predictable way to gain new business…
- Mortgage Professionals who are looking to save time by investing in a system that will generate interested mortgage leads faster than any other approach.
- Mortgage Professionals who are coachable, committed, and ready to grow their business…
WE DON'T WORK WITH
- Mortgage Professionals who are completely broke or want something for nothing... There's an investment involved.
- Mortgage professionals that are stuck in information gathering mode and are not prepared to take action and get results.
- Mortgage professionals that expect every system to be a magic wand that will fix their business for them.
Real Testimonials, Real Experiences
A Growth Engine For An Industry Stuck In Outdated Methods
$10,000 Per Deal
Average revenue per reverse mortgage our clients have closed
50 - 70 Leads
New exclusive leads generated by our marketing campaigns every single month
2 - 3 Deals
Most of our clients have at least 2 - 3 deals in the works within the first 60 days
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